Plant Magic Branding, Packaging and Launch Assets
Global Air Supplies acquired the Plant Magic nutrient brand and it required a brand refresh. The products were colour coded by range which made it difficult to identify the individual products, so new colours were required for each product in the range. Launch assets included new bottle labels, illustrations, a brand book, retail & store brochures, a new website, refreshed social accounts, and email marketing campaigns including an onboarding journey to welcome new sign ups to the mailing list.