Rhino Branding

Established for almost 20 years, Rhino are one of the most trusted brands in ventilation equipment. The brand had a single logo and nothing else. The brief was to create a brand book with full guidelines for internal and external use. This included copy creation, brand statement, tone of voice, logo lockup variants, colour palette, typography and photography. A campaign concept was then required to launch a range of new controllers, which was the perfect opportunity to soft launch the roll out of the updated brand identity.

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